ADDISON COUNTY — It’s difficult to make informed marketing decisions unless you can measure the results of your campaigns. On Wednesday, Sept. 13, from 8–9:30 a.m. at Kennedy Brothers, in Vergennes, the Addison County Chamber of Commerce will hold their latest educational Seminar: “Measure Your Marketing: Use Online Tracking to Make Smart Marketing Decisions.”
This seminar will give you an understanding of how to track digital and non-digital media marketing efforts using Google Analytics — a free service offered by Google. Topics covered in the seminar include:
•  Why tracking all marketing and sales back to the source is essential to the success of your business.
•  What makes a relevant, actionable website landing page.
•  Why Google Analytics can be the most powerful resource in your marketing toolbox.
•  How to use Google Analytics to connect and track your marketing efforts.
Presenter Rob Carter, of Bristol Marketing LLC, works with companies small and large to apply the marketing principles he’s learned over the years to their products and marketplace. Rob helps business and non-profits with website launches and upgrades, strategic market planning, search marketing, email copywriting and response analysis, website analytics and social media integration.
Everyone is welcome. The seminar is free  for Chamber members and $5 for non-members.
To RSVP please email Sue or call 802-388-7951.